The report gives a clear picture of current Detergent Market scenario and the predicted future of the industry. The report focuses on the basis of market drivers, restraints, growth, trends, and forecast for the period of 2018-2025. In addition, the report also maps the market performance by value chain analysis which will help in better product differentiation along with the analysis of each segment in terms of opportunity, market attractiveness index and growth rate.
Detergent is a blend of surfactants with cleaning properties. The surfactants are the compounds similar to the soap and mostly soluble in hard water. The alkyl benzenesulfonates and their compounds are the main ingredients of the detergent. The most common applications of detergents are Laundry Detergents, Fuel Additives, Biological Reagent, and soap less soap.
Detergents are mainly grouped into three types of detergents such as anionic detergents, cationic detergents, and non-ionic & zwitterionic detergents. In the household context detergents are referred as laundry detergents and foaming agents as a cleaning material. Detergents are usually available as powders or concentrated solutions. The household detergents are for daily household cleaning purposes while industrial detergents are used for the industrial needs. Liquid laundry detergent is primarily engaged in cleaning laundry and has two main end user segments such as residential and commercial. The commercial applications are textile industry, hospitality industry, laundry services and others whereas residenatial applications include its use in household cleaning. Demand for liquid laundry detergent is growing due to comfort and ease in application and less wastages as compared to detergent powders.
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Rising population and growing disposable income of the consumers enables increase in demand for the clothing, hospitality, and the end users are major driver for detergent market growth. On the other hand there are some restraints to the growth of detergent market such as government rules, norms, and regulations, environmental reforms, and CSRs. North America is the leading region in case of global demand and consumption for liquid detergent. The U.S. is amongst the developed markets for household and industrial detergents and hence concentrates on exports. The Middle East is also the upcoming market with increasing industrial growth and rise in demand.
Asia-Pacific is the emerging market both for household and industrial detergent consumption followed by the U.S. and the Middle East. India and China are the market leaders in demand and supply in Asia-Pacific. Increasing consciousness and awareness about liquid laundry detergent market and growth in industrial advancements in these emerging economies is expected to drive the Asia Pacific market. It is the largest producer of and is expected to be the fastest growing region in terms of consumption during the forecast period.
The report also covers the complete competitive landscape of the worldwide market with company profiles of key players such as SC Johnson & Son Inc., Procter & Gamble Co., Phoenix Brands LLC, Method Products Inc., Unilever plc., Henkel AG & Co KGaA, Reckitt Benckiser Group Plc., Werner & Mertz GmbH. Geographically, this market has been segmented into regions such as North America, Europe, Latin America, Asia Pacific and Middle East & Africa. The study details country-level aspects based on each segment and gives estimates in terms of market size.
Table Of Contents – Overview
1.Introduction
2.Executive Summary
3.Market Analysis
4.Detergent Market Analysis By Type
5.Detergent Market Analysis By Region
6.Competitive Landscape Of Detergent Companies
7.Company Profiles Of Detergent Industry
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